Wednesday, August 22, 2012

Our Group is Conducting a major strategic adjustment---- Our Sustainable Development with Corporate culture Innovation

Heat Pump Supplier Strategy Seminar

PHNIX Group strategy seminar was held recently in Guangzhou with the aim to discuss how international economic situation affect PHNIX overseas markets of heat pump pool heater and heat pump water heater products and create our development strategy in coming five years.

Important Speeches in Heat Pump Strategy Seminar

President Zongyi presented an important speech in this strategy meeting. President Zong brought us a brief introduction on his recent several market investigations on heat pump pool heater and heat pump water heater in Europe and North America as well as his visits to some important dealers in Europe and North America. Now the market situation in European Union and North America is very severe - European debt crisis intensified, North American economic weakness led to further rise on the unemployment and American manufacturing industry is emerging once again, all exerted a negative influence on PHNIX Group which mainly focuses on the export. President Zong stressed that all leadership in our Group must keep a clear mind, and through the efficient allocation of resources to strengthen the research and development of new products and technology, market channels at home and abroad optimization, enterprise e-commerce platform construction, corporate culture innovation and so on, make sure our company develops in a sustainable way. Executive Vice President of PHNIX Group, Zhang Li, also delivered an important speech in the strategy meeting. President Zhang said that the coming one or two years means a lot to us. Although PHNIX Group has successfully completed optimizing the layout of markets both at home and abroad recently and the Company has plenty of cash flow, all staff at all levels especially senior leadership must overcome complacency and the leaders in research and development, procurement, production, sales departments must enhance the capability of management and execution. We must expand market for the domestic commercial swimming pools product line and continue to increase the market share of PHNIX Pool integrated energy solutions in domestic five-star hotels.

Adjustments in Heat Pump Strategy Seminar

Our senior executives expressed their ideas freely in this strategy meeting and we finally reached a consensus on PHNIX Group development strategy after in-depth discussions. As for the negative effects from debt crisis, we would make major adjustments of European and American market strategies. Our following policies on research and development of new products, exhibitions, promotion online and after-sales service would be likely to be resource-based and progressive ones with focus on European and American markets, and we will try to maintain our competitive edges on heat pump pool heater and heat pump water heater production lines in order to keep our leading supplier of swimming pool heat pump status around the world. Our e-commerce business of household energy conservation product line at home will strive to achieve a breakthrough in the coming one or two years, while achieving economic scale in comprehensive promotion and application of energy-saving solutions in special fields.

This article is come from: http://www.phnix-e.com/heat_pump/?p=40

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